Documentation

Ask your AI about your website's Google traffic

Connect Search Console and GA4 to ChatGPT, Claude or another AI assistant. Then ask about your site in plain words.

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https://mcp.measurescale.com/mcp

Connect an AI assistant

What you can ask

Ask about your site in plain words

Find out why your traffic dropped

Ask your assistant when your Google traffic fell, which pages and searches lost visitors, and what happened around that date.

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Decide what to write next

Ask your assistant which searches already show your site in Google, where you are close to page 1, and what people ask.

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Refresh pages that are losing visitors

Ask your assistant which pages are losing Google traffic, how fast, and which searches they are slipping on.

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See which pages and searches earn money

Ask your assistant which landing pages and Google searches bring sales, sign-ups and revenue, using Search Console and Google Analytics together.

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Check your site for SEO problems

Ask your assistant to check a page's basic SEO, whether Google has indexed it, and which error pages visitors reach.

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See which AI assistants send you visitors

Ask your assistant how many visits came from AI assistants such as ChatGPT, Perplexity and Claude, and which ones sent the most.

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Get a weekly or monthly report

Ask your assistant for a regular round-up of your Google search traffic and site visits, compared with the period before.

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Check whether a change worked

Ask your assistant whether new page titles moved your traffic, or how much traffic your pages kept after moving to new web addresses.

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Look after several sites

Ask your assistant how all your sites are doing in one answer, then dig into the one that needs attention.

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Organize your site and keep notes

Ask your assistant to note dates like a redesign, group your pages and searches by theme, and report traffic by site section.

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Methodology

How to read each analysis

Content decay

How MeasureScale finds pages that are losing search traffic and classifies pages and the whole site as growing, stable or declining.

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Cannibalization

How MeasureScale finds search queries whose impressions split across several of your pages, and how it scores each conflict.

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Opportunity scoring and striking distance

How MeasureScale fits your site's own click-through-rate curve and uses it to estimate the extra clicks a better position could bring.

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Anomalies and change points

How MeasureScale flags unusual days in your search traffic and finds the dates when a lasting shift in traffic began.

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Blending Search Console and GA4

How MeasureScale joins Search Console pages with GA4 landing pages and estimates the sessions, key events and revenue each search query brings.

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Traffic forecast

How MeasureScale projects daily Search Console clicks or impressions up to 90 days ahead, with 80% and 95% bands.

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SEO experiments and migrations

How MeasureScale tests whether a change to some pages moved their traffic, and how much traffic redirected URLs kept after a migration.

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Query shapes, branded split and long-tail tiers

How MeasureScale sorts your search queries by shape, brand, length and ranking position, and what each split can and cannot show.

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AI assistant referrals

How MeasureScale counts GA4 sessions that AI assistants such as ChatGPT, Perplexity and Claude send to your site.

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Sampling, thresholds and row caps

How Search Console and GA4 limit the data MeasureScale reads, how much each analysis pulls, and how a result tells you it is partial.

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Ranking changes, paths, sitemaps and portfolio

How MeasureScale compares rankings between two periods, groups traffic by URL path, reports sitemaps and summarizes several sites.

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Content groups and topic clusters

How you define content groups and topic clusters in MeasureScale, how their rules match pages and queries, and what is not available yet.

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On-page audit and error pages

How MeasureScale fetches one public page to check common on-page SEO rules, and how it finds error pages in GA4.

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